My Singing Monsters Complete Monster Feeding & Food Optimization Guide — From Starving to Level 20

You open My Singing Monsters after a weekend away. Your bakeries have been running. You’ve been collecting coins. You tap through your islands and check your monsters. Level 7 Entbrat. Level 6 Deedge. Level 8 Riff. Level 5 Shellbeat. Level 4 Quarrister. You have been playing for three weeks and your best monsters are still single-digit levels. You check your treat inventory. It’s empty. Again. You check your coin balance. 200,000 coins. You could bake more treats, but the bakery queue is already full and the next batch won’t finish for hours.

Then you visit a friend’s island. They started playing around the same time. Their Entbrat is level 15. Their Deedge is level 12. Their T-Rox army is all level 10. They have a Wubbox on Plant Island. You check their bakeries. They have five. You have two. They’re baking Cakes while you’re still baking Cookies. They’re not playing more than you. They’re not spending diamonds. They just understand the food economy as a system, and you’re treating it like a background task.

The gap between an under-leveled island and a powerful one is not about how much you play. It’s about how you convert coins into treats, which monsters receive those treats first, and whether your bakery pipeline is built for volume or just for survival. Most players treat food as an afterthought. The players with level 15+ monsters treat food as the primary production chain in the game.

This guide covers the complete feeding and food system. Not just which bakeries to build — that’s the first step. The full system: how the feeding curve works, which structures produce the most treats per hour, the food-to-coin efficiency math, the leveling priority system for every island, the breakpoints where feeding stops being worth it, and the common mistakes that keep players stuck with under-leveled monsters for months.

How Monster Feeding Works

Every monster in MSM has a level from 1 to 20. Raising a level requires feeding the monster treats. The treat cost increases with each level. The curve is not linear. It is not even gentle. It is exponential.

A monster needs 4 treats to go from level 1 to level 2. The same monster needs over 60,000 treats to go from level 19 to level 20. The total treat cost to max a single monster from level 1 to level 20 is roughly 100,000-120,000 treats depending on the monster’s element count. That is one monster. You have dozens of monsters across multiple islands.

The feeding curve breaks down into three distinct phases:

• Levels 1-10 (The Efficient Phase): Total cost is roughly 1,165 treats. Each level costs incrementally more, but the increases are manageable. The coin production multiplier from level 1 to level 10 is roughly 7.5x. This is the best return on investment in the entire game.

• Levels 10-15 (The Investment Phase): Total additional cost is roughly 12,000 treats. The coin production multiplier from level 10 to level 15 is roughly 2.3x. Still worth it for high-value monsters, but the treat cost per coin gained is significantly higher than the efficient phase.

• Levels 15-20 (The Endgame Phase): Total additional cost is 60,000+ treats. The coin production multiplier from level 15 to level 20 is roughly 1.5x. The treat-to-coin return is terrible. Only pursue this for your absolute best monsters when you have nothing else to spend treats on.

The key insight: level 10 is the sweet spot. Pushing every useful monster to level 10 costs 1,165 treats each and multiplies their coin production by 7.5x. Pushing one monster from level 15 to level 20 costs 60,000+ treats and multiplies production by only 1.5x. You could push 50 monsters to level 10 for the same treat cost as maxing one monster to level 20. The math is brutal and most players ignore it.

The Food Production Chain: Structures, Costs, and Efficiency

Food does not appear. You convert coins into treats through bakeries. The bakery system is the factory floor of your entire monster economy. If your bakeries are idle, your monsters stop growing. Period.

Bakery Types and Output

Here is every bakery in the game, what it produces, and what it costs:

The Mega Bakery is the best single structure in the game for treat production. It produces 150 treats per hour — 50% more than the Enhanced Bakery — and does it in large batches that don’t require constant attention. The problem is the 2 million coin price tag. Most players won’t afford a Mega Bakery until the late mid-game, which is why the strategy is to build multiple cheaper bakeries first.

Coin-to-Treat Efficiency

Not all treats cost the same amount of coins to produce:

Cookies are the cheapest per treat. They cost 80 coins per treat. Cakes cost 167-200 coins per treat — roughly double. The tradeoff is time. A Basic Bakery produces 50 treats per hour. A Mega Bakery produces 150 treats per hour. If you need 10,000 treats today, you need throughput, not efficiency. The coin cost difference becomes irrelevant when your coin income is high enough.

This leads to the first counter-intuitive rule of food production: the cheapest treat per coin is not always the best choice. A player with 500,000 daily coin income should not be running Basic Bakeries. The coins are abundant. The bottleneck is time. Pay the higher coin-per-treat cost for faster production and use the saved time to collect more coins.

Failure Analysis: The 3 Ways Your Food Economy Is Broken

1. Running Too Few Bakeries

This is the most common food bottleneck. A player has two bakeries — one Basic, one Enhanced — and wonders why their monsters are stuck at level 7. Two bakeries produce roughly 150 treats per hour combined, or 3,600 treats per day. Leveling one monster from level 10 to level 15 costs 12,000 treats. That is 3-4 days of full bakery output for one monster. Meanwhile, you have 40 monsters across five islands.

The fix is simple: build more bakeries. Every additional bakery multiplies your daily treat output. Three bakeries produce 50% more than two. Five bakeries produce 150% more than two. The coin cost of building bakeries is high, but the cost of having under-leveled monsters is higher — you lose coins every day your monsters sit at low levels.

The rule: if your bakeries are ever idle and you have coins, you need more bakeries. Idle bakery time is wasted monster growth. There is no catch-up mechanic for days you spent not baking.

2. Feeding the Wrong Monsters First

Players love their first monsters. The Noggin they hatched on day one. The Mammott that’s been singing since the tutorial. The sentimental attachment is real, but the math is not sentimental.

Every treat fed to a single-element monster produces roughly 5x less return than the same treat fed to a 4-element monster. A level 10 Noggin earns 14,400 coins per day. A level 10 Entbrat earns 288,000 coins per day. The treat cost to reach level 10 is identical. The coin return is 20x different.

Feeding low-value monsters before high-value monsters is the equivalent of choosing to earn less money. The treat was going to be spent anyway. Put it where it multiplies the most.

The only exception: you need single-element monsters for breeding. But they don’t need to be high level for breeding to work. A level 4 Noggin breeds exactly the same as a level 15 Noggin. Feed them enough to unlock breeding combinations, then stop.

3. Neglecting Food Structures While Buying Decorations

A player has 150,000 coins. They can buy a VIP Bakery that produces 100 Candy treats every 2 hours. Or they can buy a few decorations that make their island look nicer. The decorations are prettier. The bakery is uglier. The decorations add 25% happiness to one monster. The bakery adds 1,200 treats per day — enough to push a monster from level 1 to level 10 in a single day.

This is not a close decision. The bakery wins every time. Food infrastructure is the engine. Decorations are the paint job. Build the engine before you worry about the paint.

Most players at level 20-30 have 2-3 bakeries and 20+ decorations. The ratio should be reversed. Every coin spent on a decoration before your bakery pipeline is solid is a coin that could have accelerated your monster growth by days or weeks.

The Feeding Priority System: Which Monsters Eat First

Treats are always scarce. Even with five bakeries running constantly, you cannot feed every monster equally. You need a priority system that maximizes coin return per treat spent.

Tier 1: 4-Element Natural Monsters (Always First)

Entbrat, Deedge, Riff, Shellbeat, Quarrister. These are your economic engines. Push them to level 10 before any other monster receives a single treat. Then push them to level 15 before you push anything else past level 10. They produce the most coins per bed and repay their treat investment faster than any other monster type.

A full breakdown of why:

• Highest base earning rate: 4-element monsters earn roughly 3-4x more than 3-element monsters at the same level.
• Best coins-per-bed efficiency: An Entbrat uses 4 beds and earns 288K per day at level 10. A T-Rox uses 3 beds and earns 151K. The Entbrat is 43% more efficient per bed.
• Long-term relevance: You never replace 4-element Natural monsters. They stay on your islands permanently. Every treat you feed them earns returns for the entire life of your account.

Tier 2: 3-Element Natural Monsters (Bed Fillers)

T-Rox, Bowgart, Clamble, PomPom, Thumpies, and similar 3-element monsters. Feed them to level 10 after your 4-element monsters are at level 10+. They are your bed-fillers — the monsters that occupy remaining castle slots after you’ve placed all your 4-element options.

These monsters earn less per bed than 4-element monsters, but they still earn significantly more than 2-element or single-element alternatives. A level 10 T-Rox earns 151K per day. A level 10 Furcorn earns 86K. The T-Rox uses one more bed but delivers nearly double the coins.

Tier 3: Rare and Epic Variants (When Available)

Rare and Epic versions of your best monsters earn more than their common counterparts. A Rare Entbrat earns roughly 40% more coins than a common Entbrat at the same level. The treat cost is identical. Feed Rare and Epic variants before common versions of the same monster — same food cost, better return.

The catch: Rare and Epic monsters are harder to obtain. Don’t delay feeding your common Entbrat while waiting for a Rare one. Feed the common version now. If you obtain a Rare version later, you can sell or teleport the common one and redirect future food to the Rare.

Tier 4: 2-Element Monsters (Temporary Placeholders)

Furcorn, Oaktopus, Maw, Drumpler, and similar 2-element monsters. Feed them to level 7-10 only if you have spare treats and no better monsters to feed. They are placeholders — monsters that fill beds while you breed better replacements. Every treat you feed a 2-element monster is a treat you could have saved for a 4-element or 3-element monster that will eventually take its bed.

Tier 5: Single-Element Monsters (Last Priority)

Noggin, Mammott, Toe Jammer, Tweedle, Potbelly, and their elemental equivalents on other islands. Feed them to level 4 for breeding purposes, then stop. They earn the least coins per bed in the game. A level 10 Noggin earns 14,400 coins per day. The treat cost to reach level 10 is 1,165. A level 10 Entbrat earns 288,000 coins per day — same treat cost, 20x the return. The math is not close.

The only reason to level single-element monsters beyond breeding requirements is if you are a completionist or you have already maxed every other monster on the island. That is a late-endgame goal, not a mid-game strategy.

Leveling Strategy Per Island

Each island has different monster pools and earning potentials. The feeding strategy should match the island’s economic role.

Plant Island (Your Food Priority Island)

Plant Island is your strongest Natural island. Entbrat is the best 4-element monster in the game. The island’s monster pool includes T-Rox, Bowgart, and Clamble — all strong 3-element earners. Plant Island deserves the largest share of your food budget.

Leveling targets:

• 3-4 Entbrats at level 15
• 2-3 T-Rox at level 10
• Remaining beds filled with Bowgart and Clamble at level 10
• Single-element monsters at level 4 (breeding only)

Cold Island

Cold Island is your second priority. Deedge is nearly as strong as Entbrat, and the island unlocks early enough that you can start building it while Plant Island is still growing.

Leveling targets:

• 2-3 Deedges at level 12-15
• Bowgart and Thumpies at level 10
• Remaining beds filled with the best available 3-element monsters

Air Island, Water Island, Earth Island

These islands follow the same pattern but at lower priority. Riff (Air), Shellbeat (Water), and Quarrister (Earth) are all strong, but their islands have slightly weaker monster pools than Plant and Cold. Feed them after your first two islands are stable.

Leveling targets:

• 2 of each 4-element monster at level 10-12
• Best available 3-element monsters at level 7-10
• Don’t push past level 12 on these islands until Plant and Cold are fully optimized

Wublin Island

Wublins don’t use food. They are awakened with eggs, not leveled with treats. Wublin Island is important for your food economy because awakened Wublins like Screemu and Bona-Petite produce free treats daily. These free treats supplement your bakery output and reduce the coin cost of your food pipeline.

Prioritize awakening treat-producing Wublins early. Screemu and Bona-Petite are not the strongest Wublins for diamonds or coins, but they directly feed your monster leveling pipeline. Every free treat they produce is a treat you didn’t have to bake.

Ethereal Island

Ethereal monsters on Ethereal Island produce Shards, not coins. Feeding them is a lower priority than feeding your Natural island coin producers. Level Ethereals to 10 after your Natural island monsters are stable, but don’t sacrifice coin-producer food for Ethereal food.

Food Breakpoints: When to Stop Feeding

Every level increase costs more treats than the last. The return on that treat investment shrinks with each level. Knowing when to stop is as important as knowing where to start.

The breakpoints where you should stop and reassess:

• Level 10: Stop here for all 3-element and 2-element monsters. The treat cost is still reasonable and the coin return is solid. Pushing past level 10 on anything but 4-element monsters is rarely worth it before endgame.

• Level 12: Stop here for 4-element monsters on secondary islands (Air, Water, Earth). The treat cost to go from 12 to 15 is roughly 9,000 treats. Those treats could push two more 4-element monsters from level 1 to level 10 instead.

• Level 15: Stop here for your best 4-element monsters on your primary islands (Plant, Cold). The treat cost to go from 15 to 20 is enormous. Only push past 15 when you have nothing else to feed.

• Level 20: Only for your absolute best monsters. Rare or Epic Entbrats on Plant Island. Everything else stops at 15 or lower.

Optimal Food Production Layout

Building bakeries is the first step. Running them efficiently is the second. Here is the optimal bakery progression by game stage.

Early Game (Levels 1-15): The Cookie Pipeline

• Build 2 Basic Bakeries as soon as you can afford them
• Upgrade both to Enhanced Bakeries (25,000 coins each)
• Run Cookies continuously — 80 coins per treat, 100 treats per hour per bakery
• Total daily output: ~4,800 treats from two Enhanced Bakeries
• This is enough to push 4 monsters to level 10 per day

Your early game coin income is low, so the cheap coin-per-treat cost of Cookies matters. Don’t rush to Candy or Cake before you can afford the coin cost.

Mid Game (Levels 15-25): The Candy Transition

• Add a VIP Bakery (100,000 coins)
• Keep 2 Enhanced Bakeries running Cookies
• Use the VIP Bakery for Candy — larger batches mean less frequent collection
• Total daily output: ~6,000-8,000 treats depending on collection frequency
• Add a second VIP Bakery when coin income permits

The mid-game transition is about increasing throughput without requiring constant attention. Candy produces in 2-hour batches instead of 15-minute batches. You can check the game less often and still maintain high treat output.

Late Mid Game (Levels 25-35): The Cake Era

• Build a Super Bakery (500,000 coins) or Mega Bakery (2,000,000 coins)
• Keep 2-3 Enhanced or VIP Bakeries as supplementary production
• Cakes produce in large batches — 500-600 treats per cycle
• Total daily output: 10,000-15,000 treats
• This is when you start pushing 4-element monsters toward level 15

The Cake era is when your coin income is high enough that the higher coin-per-treat cost doesn’t matter. You have 500K+ daily coin income. Spending 100,000 coins on a Cake batch is a fraction of your daily budget. The throughput is what matters now.

Endgame (Levels 35+): The Mega Bakery Farm

• Build 2-3 Mega Bakeries
• Supplement with 2-3 VIP or Enhanced Bakeries
• Total daily output: 20,000-30,000 treats
• You can push multiple monsters to level 15+ per week
• Coins are no longer the bottleneck — time is the only constraint

The Counter-Intuitive Truths of Monster Feeding

1. Overfeeding Low-Value Monsters Is the Biggest Food Waste in the Game

Every player does this. You hatched a cute Furcorn. You fed it to level 10 because it felt right. That Furcorn now earns 86,000 coins per day. The 1,165 treats you fed it could have pushed an Entbrat from level 10 to level 12 — an increase worth roughly 50,000 additional coins per day. The Furcorn will never earn more than 86K per day. The Entbrat could have earned 338K.

The emotional pull of feeding your first monsters is real. But the math doesn’t care about emotions. Every treat fed to a low-value monster is a treat stolen from a high-value monster. In a game where treats are the primary bottleneck, this is self-sabotage.

The fix: before you feed any monster, ask “is this one of my top 5 earners on this island?” If the answer is no, stop. Feed the top 5 earners first. Then reassess.

2. Skipping a Bakery Upgrade to Save Coins Costs You More in the Long Run

A player saves 500,000 coins for a Super Bakery. They have 450,000 coins. They decide to wait one more day to reach 500,000. During that day, they could have been producing Cake treats instead of Cookies. The difference is roughly 500 additional treats per day. Over that one day, it’s not much. But players do this repeatedly — delaying bakery upgrades, waiting for “comfortable” coin balances, leaving their bakeries under-powered for weeks.

The counter-intuitive truth: buy the bakery upgrade as soon as you have 80-90% of the cost. The coins will regenerate while the bakery is already producing. The treat output you gain during the waiting period usually exceeds the “risk” of having a lower coin balance for a few hours.

3. It Is Sometimes Correct to Sell a Leveled Monster

You have a level 10 Furcorn on Plant Island. You finally bred a Rare Entbrat. You have no empty beds. You need to remove something to place the Rare Entbrat. Most players hesitate — they fed that Furcorn, they leveled it, they feel attached to it.

Sell the Furcorn. The 1,165 treats you spent on it are a sunk cost. They are gone forever. Keeping the Furcorn in a bed that could hold a Rare Entbrat costs you roughly 200,000+ coins per day in lost production. The treats you “wasted” by selling the Furcorn are repaid by the Entbrat’s higher income in less than a week.

The emotional attachment to leveled monsters is understandable. But beds are your scarcest resource. Every bed occupied by a weak monster is a bed that cannot hold a strong one. The treats are already spent. Don’t let them trap you into keeping a bad monster.

4. The Best Food Investment Is Sometimes Not Food At All

A player has 10,000 treats saved up. They can push their Entbrat from level 10 to level 12. Or they can spend 25,000 coins — a tiny fraction of their daily income — to upgrade a Basic Bakery to an Enhanced Bakery. The bakery upgrade produces 50 additional treats per hour, every hour, forever. That’s 1,200 additional treats per day. In three days, the bakery upgrade has produced more treats than the 10,000 treat stockpile.

The counter-intuitive truth: spending coins on bakery infrastructure often produces more treats than spending treats on monsters. A bakery upgrade is a permanent treat production increase. A monster level is a one-time coin production increase. In the early and mid game, bakery upgrades usually win.

5. Running Out of Food Is Better Than Running Out of Coins

This sounds backwards. Food is the bottleneck, right? But here’s the logic: if you run out of food, your monsters stop leveling. That’s bad. If you run out of coins, you can’t bake more food, you can’t upgrade bakeries, you can’t buy castle upgrades. Running out of coins stops everything — including food production.

The practical implication: don’t spend every coin on food. Keep a coin reserve. Your bakeries need coins to operate. If you spend your last 50,000 coins on a Cake batch and then have 0 coins left, your bakeries sit idle until you collect more coins. Idle bakeries produce zero treats. A small coin reserve keeps the pipeline flowing.

Keep at least 2-3 bakery batches worth of coins in reserve at all times. For a mid-game player with 3 bakeries, that’s roughly 30,000-50,000 coins. It’s not a large amount, but it prevents the pipeline from stalling.

Common Mistakes That Keep Monsters Under-Leveled

Mistake 1: Building one bakery and assuming it’s enough. One bakery produces 50-150 treats per hour. You need thousands of treats per monster. One bakery is never enough.

Mistake 2: Feeding monsters evenly across all islands. This spreads your treat budget so thin that no monster reaches a meaningful level. Focus food on one island at a time.

Mistake 3: Ignoring treat-producing Wublins. Screemu and Bona-Petite on Wublin Island produce free treats daily. Awakening them is a one-time investment that pays dividends forever.

Mistake 4: Baking Cake before you can afford it. Cake costs 100,000 coins per batch. If your daily coin income is 200,000, spending half of it on one Cake batch leaves you broke. Stick to Cookies and Candy until your daily income is 500K+.

Mistake 5: Leveling monsters for breeding instead of using them at low levels. A level 4 monster breeds exactly the same as a level 15 monster. Level only matters for coin production and collection goals. Feed breeding monsters just enough to unlock their combinations, then stop.

Mistake 6: Letting bakeries sit idle. Every hour a bakery is not cooking is an hour of treat production lost forever. There is no backlog. There is no catch-up. Idle time is permanent lost progress.

Mistake 7: Prioritizing decorations over food infrastructure. A decoration makes one monster slightly happier. A bakery upgrade makes all future monsters easier to level. The bakery is always the better investment.

Putting It All Together: Your 7-Day Food Economy Fix

Here is a concrete plan for any player whose monsters are stuck below level 10.

Day 1: Count your bakeries. If you have fewer than 3, build another one today. Upgrade existing bakeries if they’re still Basic.

Day 2: Identify your highest-value monsters on Plant Island. If your Entbrats are below level 10, focus all treats on them. Ignore every other island.

Day 3: Check your Wublin Island. If Screemu and Bona-Petite are not awakened, start working toward them. The free treats they provide will accelerate everything else.

Day 4: Push your best Entbrat to level 12. If you don’t have enough treats, increase bakery count. The goal is to have at least one level 12+ 4-element monster by the end of the week.

Day 5: Audit your beds. Are any single-element monsters occupying beds that could hold 3-element or 4-element monsters? Replace them. Sell the single-element monsters if you need the space.

Day 6: Move to Cold Island. Push your best Deedge toward level 10 using the same focused-feeding approach. Don’t split food between islands.

Day 7: Compare your daily coin income to Day 1. A week of focused feeding on your best monsters, combined with more bakeries, should show a 30-50% increase in daily income. That increase becomes permanent.

FAQ

What’s the fastest way to produce treats in My Singing Monsters?

Build multiple bakeries and run them simultaneously. A single Mega Bakery produces 600 Cake treats every 4 hours, but three Enhanced Bakeries running Cookies produce 75 treats every 15 minutes — that’s 300 treats per hour, or 7,200 per day. The key is not just one big bakery — it’s keeping every bakery slot cooking constantly. Upgrade to at least 3-4 bakeries by mid-game and never let them sit idle.

Which monsters should I feed first?

Feed your 4-element monsters (Entbrat, Deedge, Riff, Shellbeat, Quarrister) first, always. They produce the most coins per bed and repay their food investment fastest. Push them to level 10 before feeding anything else. After that, feed 3-element monsters that fill remaining beds. Single-element monsters should be the last to receive food — they produce so little that the treat investment takes weeks to pay back.

When should I stop leveling a monster?

Level 10 is the sweet spot for most monsters. The treat cost to reach level 10 is 1,165 treats — affordable and fast to repay. Level 15 costs roughly 12,000 additional treats and is worth it for your top 4-element earners. Level 20 costs 60,000+ treats beyond that and should only be pursued for your absolute best monsters in the endgame. The diminishing returns kick in hard after level 15.

Is it better to bake Cookies or Cakes?

Cookies are more efficient for early and mid-game. They cost 80 coins per treat and produce quickly. Cakes cost 167-200 coins per treat — roughly double — but produce in larger batches. Use Cookies and Candy for leveling monsters to 10. Switch to Cakes only when pushing monsters past level 15, where the treat volume needed makes small batches impractical.

How many bakeries should I build?

Start with 2 Basic Bakeries. Upgrade to 2 Enhanced + 1 VIP Bakery by level 15. Aim for 4-5 total bakeries by level 25. Endgame players should have 5-6 bakeries running simultaneously. If you have coins sitting in your account and your bakeries are idle, you need more bakeries.

Should I feed rare and epic monsters differently?

Rare and Epic variants earn more coins than their common counterparts, so they justify slightly more food investment. A Rare Entbrat at level 10 earns roughly 40% more than a common Entbrat at the same level. The treat cost is identical. This means every treat fed to a Rare or Epic variant returns more coins than the same treat fed to a common version. Always prioritize feeding Rare and Epic versions of your best monsters first.

Related Guides

• My Singing Monsters Beginner Guide
• My Singing Monsters Complete Farming Guide
• My Singing Monsters Coin & Economy Optimization Guide
• My Singing Monsters Happiness Optimization Guide
• My Singing Monsters Breeding Guide
• My Singing Monsters Diamond & Coin Farming Guide